LinkedIn Training Course is the ideal primer for anyone planning to take full advantage of this extraordinary marketing tool.
In this LinkedIn training course, you’ll learn everything you need to know to start making those critical connections and grow your business.
You may need LinkedIn as a system intended for growing your business connections, developing a powerful social profile as well as branding yourself as an expert in your field.
Sample Course Content…
Building Credibility
Establishing yourself as an expert on LinkedIn takes more than a polished profile. In the same way an offline networking group, like the Chamber of Commerce, expects more from its members than handing out nice brochures, so is it with LinkedIn. In particular, LinkedIn members want to see contributions specifically for the community.
Accomplishments of all kinds are great for earning attention from business colleagues. Yet, receiving endorsements and praise from other LinkedIn members adds an additional layer of credibility.
Some strategic ways to demonstrate your expertise on LinkedIn are with Recommendations and participating in LinkedIn Answers.
Recommendations
Similar to testimonials, business partners can leave Recommendations on your profile promoting you or your services. When you’re just starting on LinkedIn, it’s a good idea to encourage people you’ve worked with outside of the community to join and post their testimonials to your profile. A Recommendation stands as social proof from a third party that you’re a skilled professional.
As stated by LinkedIn:
Users with Recommendations in their profiles are three times more likely to receive relevant offers and inquiries through searches on LinkedIn.
If you choose to do so, recommendations will appear in two places on your profile page. At the top of a profile, LinkedIn shows a Recommendation counter, while a detailed-view of each recommendation appears toward the bottom of a profile. Recommendations are visible to your personal network and Fortune 500 companies utilizing the LinkedIn Recruiter Tool.

Traininaday have been delivering exceptional business training since 2004. Focused on delivering the maximum knowledge and growth to learners, each training course is high-impact and facilitated by experts in their field. More than presentations, experts ensure your training is interactive and bursting with opportunities to ask questions and explore your unique challenges.

The Leader Development Academy (The LDA), deliver training courses on your premises and work with you to customise a bespoke social media for business training day for your team. Learners benefit from a focus on their unique circumstances and the opportunity to share with colleagues.
LinkedIn Training Course TrainerYour facilitator for this LinkedIn course is Carl Duncker, Chartered Marketing Consultant MCIM
Carl Duncker, is recognised as a leading UK social media trainer, delivering social media courses and LinkedIn For Business courses to business leaders, entrepeneurs and public sector managers.
Carl is a Chartered Marketer with the Chartered Institute of Marketing.
With 15 years of marketing management within b2b, b2c and public sector organisations, Carl brings a valuable wealth of experience to your LinkedIn training course in a friendly and welcoming style.
Having written an impressive portfolio of social media courses for marketing managers and business owners, Carl brings a unique wealth of experience and insight to this LinkedIn training course.
Available as online or in-house LinkedIn training courses.
Option 2: LinkedIn In-house Training – £1297
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